Galileo

Honey Tree Academy Honey Tree Academy
Live
This Month

Families This Month

62

2.1 families/day · +14 this week

Messages Handled

486

310 inbound · 87% AI replies

153 automatic · 23 with human follow-up

Meta Ad Spend

$240

Cost per lead: $10

Very competitive CPL

Tours Scheduled

13

Via IntelliKid this month

Lead→tour conversion: 21%

Lead Sources (last 30 days)

Meta Ads

24

39% of total

Google Ads / Website

21

34% of total

SMS / Direct text

17

27% of total

Total: 62 leadsAttribution via UTM + call tracking

Enrollment Funnel

62 total families

In progress
💬Inquiries
62
100%
📅Tour scheduled
13
21%
🏫Toured
9
15%
Enrolled
🎓Enrolled
7
11%
Waitlist
📋Waitlist
4
6%

Conversion rates

Inquiry → Tour: 21% Tour scheduled → Toured: 69% Toured → Enrolled: 78%

Recent Activity

LIVE

Conversations

Live
4active today+2 vs yesterday
23messages today
62contacts
J
!

Jasmine Carter

12m
📅 Tour scheduledSMS
M

María González

47m
💬 InquiriesWA
D

Devon Williams

1h
🏫 TouredIG
T

Tanya Brooks

2h
🎓 EnrolledWEB
J

Jasmine Carter

📅 Tour scheduled

+1 (404) 555-0198

Stage:
Jasmine Carter

Hi! I found you on Google. Do you have any infant openings for September?

9:12
Honey

Hi Jasmine! Our Infant room (6 weeks–12 months) for Fall 2026 is full with a short waitlist — 4 families ahead of you. I can add Amara to the list and book your tour now, so you're ready the moment a spot opens 🐝 Would Tuesday 10:30 AM or Wednesday 2:00 PM work?

9:12
Jasmine Carter

Tuesday works! Also — do you accept CAPS?

9:31
Honey

We do! CAPS scholarships are welcome, and since we're a CACFP member, meals are included at no extra cost 💛 You're confirmed for Tuesday 10:30 AM — I just texted you the confirmation with directions. Can't wait to meet you and Amara!

9:31
Jasmine Carter

Quick question — is there parking on-site, and can my mom come along on Tuesday?

12:04

Details

J

Jasmine Carter

📅 Tour scheduled

8

Messages

1

Tours

$15K

Est. value/yr

Notes

Mom of Amara (4 months). Looking for a September start. Very interested in the Infant program.

Tags

Founding FamilyCAPS

Source / Attribution

SourceGoogle Business
ChannelSMS
UTM Campaignfounding-families

Information

Phone+1 (404) 555-0198
Emailjasmine.c@example.com
CityDecatur, GA
First contactJul 22, 2026

Contacts

Live

62 families · showing recent 9 · every website form and chat lands here automatically

FamilyChildStageSourceLast activity
Jasmine CarterAmara · 4 mo📅 Tour scheduledGoogle Business12m ago
María GonzálezValentina · 2 yrs💬 InquiriesWebsite47m ago
Devon WilliamsZoe · 20 mo🏫 TouredInstagram Ads1h ago
Tanya BrooksMicah · 4 mo🎓 EnrolledWebsite2h ago
Keisha NguyenInfant · Sep start📋 Waitlist #4Website · deposit ✓3h ago
Sarah MitchellInfant · 7 mo📅 Tour scheduledMeta Ads5h ago
Ramírez familyInfant📋 Waitlist #1Meta Ads · deposit ✓Jul 20
Okafor familyInfant📋 Waitlist #2Google Ads · deposit ✓Jul 22
Chen familyInfant📋 Waitlist #3Website · deposit ✓Jul 24

Follow-ups

Nothing slips: Galileo builds this list from your conversations, tours, and waitlist automatically.

Today
Tomorrow
This week

Calendar

Week of Jul 27 — tours sync from IntelliKid, everything else from your team

Mon 27

6:45 PM · Staff meeting

Tue 28

10:30 AM · Tour — Jasmine Carter (Infant)
2:00 PM · Enrollment call — Brooks

Wed 29

2:00 PM · Tour — Sarah Mitchell (Infant)

Thu 30

3:30 PM · Tour — Renee Jackson (School age)
4:30 PM · IG post: Meet Ms. Brianna

Fri 31

10:30 AM · Open tour slot
FB post: Menu of the week

Marketing

Campaigns attributed end-to-end: ad → website UTM → conversation → enrollment

Founding Families — Fall 2026ACTIVE
Spend$120Leads14CPL$8.60Enrolled3
Infant Room — 6 weeks+ACTIVE
Spend$80Leads8CPL$10Enrolled1
Google Search — "daycare decatur"ACTIVE
Spend$180Leads21CPL$8.57Enrolled1
Private Pre-K — GELDS alignedPAUSED
Spend$40Leads2CPL$20Enrolled0

Scheduled content

Email

Every website signup joins the list automatically — waitlist, tours, and chat included

Sent (30d)

96

Delivered

98%

Open rate

41%

Click rate

12%

CampaignSentOpensClicksStatus
Welcome to the Hive · auto drip3462%18%Active
Tour follow-up · auto2058%21%Active
July Founding Families update4244%9%Sent Jul 18

Settings

Organization, brand, and automations — Honey Tree is a first-class Galileo org

Organization

Honey Tree Academy760 Avondale Creek Drive, Decatur GA 30032
Brand accentApplied across the whole app — the real per-org theming
Websitehoneytree-academy.com · forms & chat connected
Connected
IntelliKid SystemsTour scheduling · dual-write to Galileo
Linked

Notifications & AI

Honey AI agentWeb + SMS · always identifies as AI
SMS alerts for hot leadsTo Ayanna's phone
Monday 7:00 AM digestEmail + SMS

Team

Ayanna WilsonDirector · Admin
Owner
xpandia supportManaged service
Support

Automations

Working for Honey Tree 24/7 — even while you're in the classroom.

Missed-call text-back

Every missed call gets an instant SMS — the family never dials the next daycare on the list.

2:14 PM — Missed call from (404) 555-0132
2:14 PM — Auto-SMS: "Hi! This is Honey Tree Academy 🐝 Sorry we missed you — how can we help?"
2:31 PM — Reply: "Do you have infant openings?"
2:32 PM — Tour booked for Tuesday 10:30 AM ✓

Tour reminders + no-show recovery

Confirmation on booking, reminders 24h and 2h before, and a warm "want to rebook?" if they miss it. Without reminders, 30–40% of tours no-show.

On booking — "You're confirmed for Tue 10:30 AM!"
T–24h — "See you tomorrow at Honey Tree 🍯"
T–2h — "We're excited to meet you at 10:30!"
No-show — "We missed you today — want to rebook?"

Honey — web & SMS assistant

Answers questions about programs, hours, CAPS, and openings in seconds, 24/7 — then hands off to your team and logs every conversation as a lead. Always identifies itself as AI.

Executive digest — Monday 7:00 AM

A plain-English summary of your week — inquiries, tours, conversions, waitlist pressure — written by AI from your real numbers, by email and SMS.

Honey Tree Academy participates in the Child and Adult Care Food Program (CACFP). This institution is an equal opportunity provider.

Option 2 demo · Galileo Starter